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The Happy Togs | Category Archives: Everything Else

the Happy Project

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We at the HAPPY TOGS, started something called ‪#‎thehappyproject‬… and each week, in our group on FB…
We each share an image that, simply, makes us HAPPY!

Something we shot, during this particular week… so here is a sweet share of a few of my favorites from this weeks album (so far!).

Want to join us? https://www.facebook.com/groups/thehappytogs/

Please… photographers tag your images.. and share the HAPPINESS!

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Reset Maternity Shoot Out… FUN!

This past weekend, Jess and I had the privilege and honor to be break out speakers during the RESET CONFERENCE.

Part of our fun, was hosting a maternity shoot out for attendees. With 10 “new friends”, we headed out to the field behind the conference center, and had a BLAST!

Many people ask “WHAT IS A SHOOT OUT”.  For Jess and I, it isn't one thing.  It's a handful of wonderful events that make it all come together.  Of course, the shooting and portfolio building that goes with it… but there is the CONNECTION that we find the most fabulous.

You get to see how your peers work… angles, their viewpoints.
You get to work together, in a non-competitive fashion, helping & guiding each other with tips & techniques.
You get to see how your peers edit, and their creative outtake on the same model… scene… lighting. It's AMAZING!
You get to walk away feeling inspired, refreshed, and energized… with new friends AND fun fabulous images in your camera.

If you haven't experience a shoot out event before, I highly suggest it… they are remarkable.

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Do what makes your soul happy!

I have a firm belief through my photography travels…

SHOOT WHAT MAKES YOU HAPPY… forget the rest!
If it's shooting nature.. DO IT!
If it's shooting your own children, and not having clients… DO IT!

If you see that perfect sunlight coming through the tree line, grab your little model and SHOOT!

Don't let a chance go by, or doubt yourself.
Not every shot will be perfect… but it will be perfectly you at that time & place!

Let your heart guide your shots, and compare yourself to no one but YOU <3

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the Pricing Monster!

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What is custom photography? 
Custom photography is a plethora of things wrapped up into one phrase.  To keep things simple, let’s talk about it this way. 10 years ago, the client walks into a mall studio portrait place, picked a backdrop, and sat in a typical pose… SMILE. SNAP!  Typically 10 minutes of set up and snapping, than select your image, order and go!
In today’s photographic society, and client demand for amazingly gorgeous custom images of their precious memories… things are much more complex than simply walking into a retail mall studio…  but we are here to help. In a friendly, non-competitive, and hopefully HELPFUL way.
“How can I help my clients understand my pricing?”

“I feel bad charging $300 for my session, it seems like a lot of money! “

Or…
“My client doesn’t understand why I charge the amount I do, for my session… they said I was too expensive.”

Share this article with them… link it on your site if you wish.  I believe that education is key… for both photographer & client.

 

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Present time & custom photography… as a client, you choose a photographer based on their style (do you want posed, relaxed, in your home, etc).  Discuss a setting, a theme for your image (toddler, baby milestone, family, etc)… head to your session, have your photographer pose you in a plethora of settings… moving around your location and positioning you in the most flattering & artistic way given.  After your session, you than wait for your photographer to gently edit each and every image; creating a piece of art work, with your family as the center piece.

Now… take into thought everything else that goes into custom photography.  The equipment cost of the said photographer (who is a self employed, not by a giant retail studio).  The artistic vision of your photography (this IS art).  The reputation of the photographer, experience, and education.  The time put into each and every single edit from your session… there is so much more.   You are NOT paying for your 60 minute session, you ARE paying for all of the hours before your session and all of the hours AFTER your session.  Here is a better break down…


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*Add in other per session costs for the photographer such as: gas to and from location, childcare for their babes, paying for parking, etc… 


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Now let’s add in legit business costs, for that session alone.  

Because, again, photography is a job and as any small business professionals, we run our business as just that.  A LEGIT BUSINESS.

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Want to really make yourself sick? Here is a break down: 
Photographer charges $75 for session… they are making $.84 CENTS per hour
Photographer charges $150 for session… they are making around $7 per hour

See where I am going with this?
The session and the time shooting your images are NOT the only time spent by your photographer… that session time is only a fraction of the work put into giving our clients the unforgettable images we capture. _dsc1762-tj

Next time someone scoffs at a photographer for his/her pricing… share this article with them… and remember… these ARE JOBS too… many of whom work for supporting their family, sole or main income. Food on the table for their babes… rent or mortgage, children in school, etc.  We would not ask you to give a product, time or service for free… so please respect ours as well.  With all our love… PHOTOGRAPHERS WORLDWIDE! 

 

PHOTOGRAPHERS… Wanna learn how to price yourself? 
Grab this link >>> THE PRICING MONSTER <<< and snag our super cheap Pricing Formulation Spreadsheet… it’s worth it!

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Thoughts….

Be good to each other…. ignore the hate, move past it… remember that you are talented and you are a human being deserving of all things good and happy.

And to those who Sexual Performance Fast hurt you, those who try to bruise your ego, and turn your “glitter” into something less than positive…   YOU ARE AMAZING.

*warm fuzzies to all*

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Focus on the good… Unlike the bad…

Sharing this from our sister site, PROP INSANITY… great words of HAPPINESS!

In our photography industry, there are thousands and thousands of talented artists, and if you are anything like myself… I love to follow as many as I find on Facebook.  Talented, inspiring, awe inducing and creative artists that makes my heart skip a beat… then I want to see ALL they have to offer!  Photographers & Vendors alike.

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However… I have found one thing, through my years at Prop Insanity, and as a professional photographer myself… some of those artists and pages I follow, have also turned something “sour” in me.  Maybe it was a photographer whose work I admire, but whose kindness to others is less than admirable.  Possibly a vendor who I saw tease another vendor because they found their pattern to be unappealing.   Bully togs, big egos, pompous attitudes, and artists who focus more on popularity then the true art they are striving to create.   They can leave us with a feeling of  “ugliness” vs. the beauty they may capture in their art.

The art they create is still awe inspiring, and makes my heart flutter… but the thing that has changed (or maybe I have just noticed) is that attitudes don’t always match the beauty they create.

For instance, I used to follow a “celebrity” photographer for many MANY years.  She had over 100,000 Facebook fans… and her work was (and still is) so stunningly beautiful it leaves me in awe. After a while, I found myself obsessed with checking it (and my feed) NOT for the art, but for the negativity she would post.  An attitude of self worth that was to the point of true self center, & abusive to others she found not as “worthy” as herself.   I found that I was not following her art as much as I was following her hostility and self infatuation.

EWE.

So, I STOPPED FOLLOWING HER.  I felt guilty… I felt mean… pushing that “unlike page” button made me feel cruel.  HOWEVER, I did it for me, for my own sanity. I needed to exit that page, and remove myself from the negativity… even though her work was truly stunning.  In addition, I highly doubt she even knew that 1 fan dropped out.  I still was able to go check in her page and see her work (just not in my feed).  After a few weeks, I found there was no more interest in checking her negativity, and I felt a wee bit of weight lifted off my shoulders.  I will now check it once every few months or so.  Simply for the ART.

By removing this from my newsfeed and unfollowing, I put in more positivity to my life.

There are thousands and thousands of amazing artists out there… so choose them wisely, and select those who make you happy ALL OVER – INSIDE & OUT.

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I have seen different aspects of this… whether its a bully tog, or someone who that may focus on their celebrity and their need to be “top” vs. being kind to others and respecting a newbie artist… maybe it’s an artist that I compare myself to so much, that I start to self doubt myself or feel inferior.  Either way it is, there is a way to fix this. STOP FOLLOWING THEM.

If the page has become anything but pure positivity, if it gives you any “blahs”… simply unfollow the page.  Fill you life with positives, and nothing that gives you any pessimistic or unfavorable feelings.

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And with all that said… make sure to follow us on FACEBOOK.
We are a happy place… always & forever!

BE KIND, BE HAPPY, BE POSITIVE, and don’t feel guilty if you need to unfollow a page because it makes you feel any less that HAPPY <3

 

Referring clients to your competition… why?!

Did that thought just make you jump out of your skin, with worry & anxiety?

It used to make my skin crawl… and honestly, I would book myself out beyond availability just to not have to say “no” to a client and, GASP, have them go to my competition.

Then I stopped and asked myself WHY? 
Why am I worried about my competition… and instead of fearing them, why don’t I get to know them and their work.  After that initial though played into my mind… another thought entered my brain.

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Why NOT refer?

If a potential client asks for a style or vision that I do not offer or am not comfortable with…. or my overflow clients …. why NOT refer the out to professionals that I trust?  Instead of booking myself out of capacity, or making a “waiting list”… why not refer to other professionals that I trust & admire?

In my early stages of business, this thought never entered my brain.  I wanted to greedily gobble up every bit of client that I could, and build build build.  I was not thinking clearly, obviously….

THE REALITY… I have a new, & positive, frame of mind.
And I’m proud to share my photographic friends to ANY client.

Why???

1) I care about my clients… truly.   If I am unable to work with a client,  I want them to STILL GET AN AMAZING SESSION and gorgeous images to cherish for lifetime.  Therefore, I want them to go to a reputable, talented, and experience photographic artist.  Plain & simple.

2) My competition… isn’t my competition. Of course we vie for the same clients, same industry and same money, to put food on our tables an clothes on our backs… however, I firmly believe there are “enough fish in the sea”.  Honestly, if a client prefers another photographers style and work to mine… that is not a client I want.  I want people to book me for ME.

Not only can I learn & grow from the other professionals in my area… but I can also gain some truly talented, loving & amazing friends… that are there for me in my BUSINESS LIFE and also my personal life.   We form one big team of photographers… on the same page of our business and how we run our companies.

If I have learned one thing from this HAPPY TOGS experience… it is…  friends are so much more enjoyable than competition.  My life is happier with these amazing photographic friends in it…. and my business is thriving with MY OWN STYLE thanks to then.  We refer to each other if we are booked, or if a client contacts for a style that we don’t offer.

It’s a beautiful thing… that helps us all grow as business women, and human beings <3

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